Slide background

Delicious Food Tasting For Starters

Slide background

Yummy Testing the PeoplePeople way

Slide background

Food & Beverage testing at its very best

Beauty & personal care – testing the best products

X

O

X

O

 
 
 


The PeoplePeople way


Our team of experienced professionals works closely with an extensive network of field-based interviewers to plan, manage and deliver exceptional service on research projects for UK and global clients.

Read more



Results-driven quantitative research

Research agencies and leading manufacturers alike choose PeoplePeople UK to conduct all aspects of face-to-face fieldwork, including high-preparation food testing, pack concept research, central location tests, store exits and home usage tests.

Read more



Getting in depth with qualitative research

Seeking out and recruiting only the finest respondents for fieldwork is what sets PeoplePeople UK apart. Our wide network allows us to recruit and run depth interviews, focus groups and accompanied shops wherever they are needed, right across the UK.

Read more



Bespoke data, just as you like it

We get into the detail of data from day one, identifying what you need, how you need it and when you need it by. CAPI or CAWI interviewing, traditional pen and paper surveys or specialist software packages – if you want it, we deliver it.

Read more



Food & beverage testing at its very best

Whether we are running food testing sessions at The People Place – our own research suites with high-preparation kitchens – or we have hired carefully selected facilities, we work to strict food hygiene criteria and protocols.

Read more



The People Place, it’s where it all happens

We run quantitative and qualitative research at our strategically located ‘The People Place’ facilities in London, Birmingham and Leamington Spa, and our friendly hosts and highly trained serving staff will ensure a professional session every time.

Read more






The PeoplePeople way



The PeoplePeople way

Delivering exceptional service is something that PeoplePeople UK have been doing since 1989 – in fact, in 2014 we’re celebrating our 25th year in research. We work with clients from around the world, across diverse sectors, and have a knowledgeable, experienced project team and regional supervisors who liaise with a pool of over 800 field-based interviewers. As one big team, we work tirelessly to ensure our quantitative and qualitative research projects are meticulously planned and efficiently executed.
We manage fieldwork in numerous sectors, but do have particular expertise in:

  • Food & Beverage (alcoholic and non-alcoholic)
  • Packaging
  • Personal Care
  • Home Care
  • Financial

As a PeoplePeople UK client, you can be assured of a dedicated research team with the skills and experience to deliver the highest quality research resulting in valuable, insightful data. We operate to ISO 20252 and as an MRS Company Partner, we adhere to the MRS Code of Conduct.



Results-driven quantitative research



Results-driven quantitative research

Recruiting far and wide across the UK to achieve our clients’ complex face-to-face research quotas is second nature to us. Our experienced project team, dedicated supervisors and over 800 field-based interviewers focus on recruiting only the best respondents and sourcing the most suitable locations to facilitate high-quality and results-driven fieldwork.

And with our strategically located ‘The People Place’ research facilities in London, Birmingham and Leamington Spa, we have access to high footfall with an ever-changing demographic and can comfortably accommodate high-volume central location tests. Our research facilities are all CAWI-enabled and their high-street locations make them perfect for off-the-street halls.

We provide the following quantitative research services:

  • Packaging, pricing and concept testing
  • Consumer product testing
  • High-preparation food testing
  • Central location tests
  • Home usage tests
  • On-street interviews
  • In-store interviews
  • Exit interviews
  • Recruitment

We work with PPUK regularly. The quality of recruit that they offer is outstanding. In addition, the flexibility that they provide, and their understanding of the ‘end goal’ for projects, make them the ideal partner to work with. We would strongly recommend their services.



Getting in depth with qualitative research



Getting in depth with qualitative research

Exceptional qualitative research happens when four things come together: experienced project managers, a dedicated fieldwork team, the finest respondents and a high-specification, versatile facility. PeoplePeople UK have all four. And our wide network of interviewers gives us the flexibility to access almost all of the UK.

Our qualitative services are below:

  • Focus group recruitment
  • Mini groups
  • Recruitment for depth interviews
  • Accompanied shops
  • Provision of qualitative facility
  • Moderation
  • Translation

We know that the really important factor in qualitative research is the respondent, which is why our proven processes are designed to seek out and recruit only the finest ones. We operate to ISO 20252 standards, which gives you the confidence that we’ll be working to documented processes covering confidentiality of research, project documentation and training.

I work with PeoplePeople UK because as Head of Research in an FMCG company I need the very best support team.

The care and attention the PeoplePeople team provide is unrivalled. They offer me great quality support every time. They work harder than any agency I’ve worked with to recruit to my needs and respondent quality is always spot on. Their venue is spot on and management of my projects always first class.

I’ve run multiple projects through them including groups, depths, in-home interviews and quantitative fieldwork and they have never let me down.

Ultimately they are my first choice because they don’t feel like an agency, they feel like MY team. I would recommend them to anyone looking for expert, friendly, specialist support and service.



Bespoke data, just as you like it



Bespoke data, just as you like it

If you need it, we deliver it. Whether CAPI or CAWI interviewing, specialist software packages or traditional pen and paper surveys, we collate your data and deliver it in your chosen format: Excel, SPSS, ASCII or full crosstabs to name but a few.

PeoplePeople UK have a plentiful supply of laptops available for use at CAWI-enabled facilities across the country including our own ‘The People Place’ facilities in London, Birmingham and Leamington Spa. We also have a stock of tablets suitable for in-store/exit interviews.

With an experienced team able to provide programming, data entry, coding and data processing services, whatever your requirements – we’ve got them covered.



Food & beverage testing at its very best



Food and beverage testing at its very best

PeoplePeople UK’s knowledge of ‘all things food and beverage’ has grown and grown over the last 25 years and we now regularly test for some of the largest brand owners, grocery retailers, and food & beverage producers. Our expertise coupled with our commitment to continuous improvement in this sector means that we can confidently project manage, plan and deliver high-preparation food testing, either as a focus group or central location test.

We know that in this sector, perhaps more than any other, high-quality research happens when you have highly efficient processes. Whether you’re carrying out programmed competitor benchmarking, new product development or trialling a recipe change, our fixed-price, modular testing options give you a high degree of flexibility. Our cost-effective modular approach lets you flex the number of respondents and number of products per test to suit your needs, for ad hoc or scheduled testing, as shown in the table below:

Option Length of test Number of consumers Max number of products per test
Module 1 Half-day (4 hours) 50 8
Module 2 Half-day (4 hours) 100 4
Module 3 Full-day (8 hours) 50 8
Module 4 Full-day (8 hours) 100 4

Read about ‘Sample size and statistical significance’

What’s included?

The following items and services are included within our modular testing costs:

  • Provision of consumer panel – all consumers used within this style of modular testing will be recruited from our consumer panel located in and around Leamington Spa
  • Hosting and kitchen team – The People Place Kitchen and Front of House teams are all trained and qualified to a minimum of Food Hygiene Level 2
  • Creation of online survey
  • Laptops – for completion of online survey
  • Supply of completed survey data – PeoplePeople UK will supply data in Excel format with graphs allowing ‘at a glance’ top-line data

What’s not included?

PeoplePeople UK can arrange the following items and services for you, which will be quoted in addition to the module cost:

  • Incentive payments
  • Equipment hire for any items over and above what is already available within The People Place test kitchen
  • Courier or postage costs for return of any unused items or products
  • Report writing






The People Place Research Facilities




The People Place Research Facilities

As part of PeoplePeople UK’s continued growth and commitment to meeting our clients’ greater need for flexibility and speed of turnaround of research projects, we have created three unique qualitative and quantitative research suites.

The primary focus of The People Place research facilities is to ensure that PeoplePeople UK add value to our clients’ projects. Our research facilities occupy prime central locations, which allow our clients to benefit from large daily flow through rates and greater exposure to a broad base of SEG / demographic. This, in turn, can potentially reduce fieldwork timings, increase flexibility and reduce overall project costs.

All three facilities are CAWI-enabled for up to 20 respondents at any one time; coupled with fully equipped catering kitchens they are truly versatile for any type of project work.


I find Pip and his team to be excellent in every way. In particular, they are super friendly and super helpful. I look forward to working with them in the future.

The staff are very friendly. The facility has been kept to a high standard. Happy with the service I received on the past few projects.

This is simply the best facility with the best people I have used in 20 years of booking and running research.


Call us today on +44 (0)1926 886441 or email info@peoplepeopleuk.co.uk

Clients are assured that every project is undertaken with diligence and attention to detail.
We use our years of experience to put together the right team who have the right skills to ensure an outcome of rich valuable data and insightful results.


Our accreditations

mrspartner
VFA
AQR
IQCS
SGS
esomar